Unity in Color: AC Milan's 2023/2024 Third Kit by PUMA Celebrates Diversity
AC Milan, in collaboration with global sports company PUMA, is thrilled to introduce the highly anticipated new Rossoneri Third kit for the 2023/2024 season. This groundbreaking design celebrates the club's commitment to inclusivity and diversity, aiming to unite fans from all walks of life around the world.
A Symbol of Inclusivity and Diversity
The AC Milan Third kit's color combination reflects the club's long-standing culture of inclusivity and diversity. Since its inception, AC Milan has been dedicated to promoting the values of equity, diversity, and inclusion. The kit is a testament to the club's RespAct manifesto, which encompasses a series of initiatives aimed at fighting against prejudice and discrimination.
Casper Stylsvig, Chief Revenue Officer of AC Milan, emphasized the significance of the Third kit, stating, "This kit is more than just a football jersey. It stands as a symbol of inclusion, celebrating the power of diversity with its unique design and colors. We are proud to launch this kit with our partner PUMA, providing our fans with a jersey that not only supports their favorite team but also makes them proud of their identity."
Casper Stylsvig, Chief Revenue Officer of AC Milan, emphasized the significance of the Third kit, stating, "This kit is more than just a football jersey. It stands as a symbol of inclusion, celebrating the power of diversity with its unique design and colors. We are proud to launch this kit with our partner PUMA, providing our fans with a jersey that not only supports their favorite team but also makes them proud of their identity."
A Nod to AC Milan's Illustrious Heritage
The new Third kit features a sleek monochrome rendition of the iconic AC Milan Club badge, paying homage to the club's rich heritage. This design element adds a touch of elegance and nostalgia to the modern kit, creating a seamless blend of tradition and innovation.
Marco Mueller, PUMA Senior Head of Product Line Management Teamsport Apparel, highlighted the shared history between PUMA and AC Milan, stating, "Our latest kit pays tribute to the fans, serving as a unifying symbol that represents their unwavering devotion to the club and their love for the unique and unconventional. This jersey goes beyond football; it is a testament to the power of sport in bridging cultural divides."
Marco Mueller, PUMA Senior Head of Product Line Management Teamsport Apparel, highlighted the shared history between PUMA and AC Milan, stating, "Our latest kit pays tribute to the fans, serving as a unifying symbol that represents their unwavering devotion to the club and their love for the unique and unconventional. This jersey goes beyond football; it is a testament to the power of sport in bridging cultural divides."
Cutting-Edge Technology for Optimal Performance
The new AC Milan Third kit is not only visually stunning but also engineered with cutting-edge technology to enhance player performance on the pitch. The Authentic jersey is crafted with ULTRAWEAVE fabric, featuring a structured, 4-way stretch design that reduces weight and friction. This innovative construction allows players to move freely and comfortably during intense matches.
To ensure comfort and moisture management, the kit incorporates dryCELL technology, which wicks away sweat, keeping players dry and focused on the game. AC Milan players can now perform at their best while sporting a jersey that perfectly combines style and functionality.
To ensure comfort and moisture management, the kit incorporates dryCELL technology, which wicks away sweat, keeping players dry and focused on the game. AC Milan players can now perform at their best while sporting a jersey that perfectly combines style and functionality.
Sustainable Materials for a Better FutureAC Milan and PUMA are committed to sustainability, and the new Third kit reflects this dedication. Both the Authentic and Replica versions of the kit are made with 100% recycled polyester, contributing to the global effort to reduce waste and environmental impact. This sustainable approach is a step towards a better future for the planet.
While the majority of the kit is made from recycled materials, it's important to note that trims and decorations may contain non-recycled components. AC Milan and PUMA strive to continuously improve sustainability practices and minimize their ecological footprint. |
|
Rocket League Collaboration
To celebrate the launch of the new AC Milan Third kit, fans can also expect an exciting collaboration with the popular sports action game, Rocket League. From August 24th to September 5th, custom Octane and Fennec decals based on the design of the Third kit, PUMA-themed wheels, and a PUMA player banner will be available in the game. This collaboration further amplifies the global reach and impact of the new kit, engaging fans in a unique and interactive way.
Debut and Availability
The AC Milan Third kit will make its highly anticipated debut on the weekend of September 24th when AC Milan takes on Hellas Verona at the San Siro. Fans can show their support and celebrate inclusivity and passion for the unconventional by getting their hands on the 2023/2024 AC Milan Third kit. The kit will be available for purchase from August 17th at PUMA stores, PUMA.com, the AC Milan store at the AC Milan Stadium, store.acmilan.com, and select retailers worldwide.
Conclusion
The new AC Milan Third kit for the 2023/2024 season represents a remarkable celebration of inclusivity and diversity. With its captivating design, cutting-edge technology, and commitment to sustainability, the kit embodies the essence of AC Milan's rich heritage and values. Fans around the world can now proudly support their favorite team while embracing the power of diversity and inclusion. The launch of the kit is accompanied by an exciting collaboration with Rocket League, engaging fans in a unique gaming experience. Don't miss out on the opportunity to show your passion for AC Milan and secure your 2023/2024 Third kit, available from August 17th at various retail locations.